every morning before you wake up, our pipeline scrapes hundreds of posts across Instagram and TikTok — fitness hashtags, viral content, trending audio, engagement patterns. raw data from both platforms, cross-referenced in real time.

that data feeds into our AI analysis engine — not generic social media advice, but a fitness-native model that understands gym culture, seasonal patterns (bulk season → spring cut → summer body), hook psychology, and algorithm mechanics at a level no human could track manually.

the output: one daily briefing with everything a fitness creator needs — hooks with real engagement multipliers, audio that's trending right now (not last week), topics you can ride before they peak, and the exact algorithm rules that matter today. all distilled from cross-platform data you'd never have time to analyze yourself.